Suchen und Finden

Titel

Autor

Inhaltsverzeichnis

Nur ebooks mit Firmenlizenz anzeigen:

 

UX Fundamentals for Non-UX Professionals - User Experience Principles for Managers, Writers, Designers, and Developers

UX Fundamentals for Non-UX Professionals - User Experience Principles for Managers, Writers, Designers, and Developers

Edward Stull

 

Verlag Apress, 2018

ISBN 9781484238110 , 331 Seiten

Format PDF, OL

Kopierschutz Wasserzeichen

Geräte

56,99 EUR

Mehr zum Inhalt

UX Fundamentals for Non-UX Professionals - User Experience Principles for Managers, Writers, Designers, and Developers


 

Demystify UX and its rules, contradictions, and dilemmas. This book provides real-world examples of user experience concepts that empower teams to create compelling products and services, manage social media, interview UX candidates, and oversee product teams.

From product decisions to performance reviews, your ability to participate in discussions about UX has become vital to your company's success as well as your own. However, UX concepts can seem complex. Many UX books are written by and for UX professionals. UX Fundamentals for Non-UX Professionals serves the needs of project managers, graphic designers, copyeditors, marketers, and others who wish to understand UX design and research.

You will discover how UX has influenced history and continues to affect our daily lives. Entertaining real-world examples demonstrate what a massive, WWII-era tank teaches us about design, what a blue flower tells us about audiences, and what drunk marathoners show us about software.

What You'll Learn
  • Know the fundamentals of UX through real-world examples 
  • Acquire the skills to participate intelligently in discussions about UX design and research
  • Understand how UX impacts business, including product, pricing, placement, and promotion as well as security, speed, and privacy

Who This Book Is For

Professionals who work alongside UX designers and researchers, including but not limited to: project managers, graphic designers, copyeditors, developers, and human resource professionals; and business, marketing, and computer science students seeking to understand how UX affects human cognition and memory, product pricing and promotion, and software security and privacy.


Edward Stull is a designer and researcher in Columbus, Ohio, USA. He helps teams work through user experience (UX) challenges ranging from product design to digital marketing. Over his 20-year-long career, he has assisted numerous international brands, national banks, and state healthcare exchanges. He thinks a lot about how people understand, practice, and sell UX.