Blueprint - The Agent's Guide to Building a Thriving Real Estate Business

As a professional REALTOR®, it's easy to forget that you're not just selling real estate, you're running a business. Chances are, the training you've received has been focused on regulations and legal issues, but did nothing to increase your sales, marketing, and financial savvy. This book will change all that. It's time to start thinking like an entrepreneur. In Blueprint, Garry Creath and Chris Scott show you how to develop a solid business plan, set long- and short-term goals, research a potential market, structure and track your finances, and much more. They go deeper than any prior education you've received or conference you've attended. And they'll help you build a profitable, bountiful real estate business from the ground up, whether you're a brand new REALTOR® or a seasoned pro. You already have the required people skills. Now here's the blueprint for everything else you need to succeed.