Organizational Acceptance of Artificial Intelligence - Identification of AI Acceptance Factors Tailored to the German Financial Services Sector

The book investigates the determinants which are influencing the acceptance of artificial intelligence (AI) in an organizational context, focusing on the German financial services industry. An AI-specific acceptance model is being developed based on technology acceptance models as well as being enriched with practical insights from industry experts. Ultimately, the acceptance of artificial intelligence is influenced by multiple, interrelated variables, which can be classified into five major dimensions: organizational, individual, financial, technological and societal factors.

Diana Bengel graduated at the Leeds University Business School and works for a multinational technology company. She advises German organizations about successful strategies and approaches towards Artificial Intelligence. Use cases range from AI-powered chatbots towards AI-enriched search engines and predictive planning & reporting.