Be the Message - Communication with meaning for bosses & employees, focus on the essentials, learn the power of rhetoric & charisma, boost self-confidence motivation & resilience

In the 4th, completely revised edition of this groundbreaking guide, published by an award-winning publisher, renowned experts (overview in the book preview) combine their knowledge with interactive AI. This unique combination of decades of experience and state-of-the-art technology enables you to master challenges on a whole new level. Thanks to the innovative transfer of information, complemented by personal experiences of success, you can realize your goals and reach your full potential.
Because many people have something important to say and can bring companies or society as a whole decisively forward. The only crux is that those who often have the most sensible and clever ideas are often too quiet, too sensitive or too introverted to be heard. But visibility determines whether one's own opinion is successfully perceived, i.e. whether one becomes an opinion leader or opinion booster or not, keyword thought leadership. Unfortunately, many good ideas remain hidden from colleagues, bosses, and superiors because the brilliant minds behind them do their work in secret, silently dreaming of more recognition. This is a problem that is likely to intensify in the home office. The solution is to get yourself and your concerns noticed and heard. It helps to position oneself and one's issues accordingly and to communicate this to the outside world using modern communication tools such as videos, social media blogs or podcasts in combination with brilliant rhetoric. This book will help you build your visibility and become a compelling ambassador for your cause.
For its concept 'Information as Desired,' the publisher won the Global Business Award as Publisher of the Year and received government funding. It is also a partner of the Ministry of Education and Research of the Federal Republic of Germany. The goal to give you the best possible content on topics such as career, finance, management, recruiting, or psychology goes far beyond the static nature of traditional books:
The interactive AI Extended Books not only provide AI-optimized content in several languages based on data analysis but also allow you to ask individual questions and receive advice tailored to your personal interests. Each book contains detailed information and examples for your successful use of AI. You can utilize AI software for free, download e-courses, collaborate with workbooks, or engage with an active community. So you gain valuable resources that enhance your knowledge, stimulate creativity, and make your personal and professional goals achievable and tangible.
Expertise and technical innovation go hand in hand, as we take the responsibility to deliver well-researched and informed content seriously, honoring the trust you place in us. Due to the unique combination of human expertise and innovation, we can publish works that meet your requirements in every aspect.
And furthermore, we want to offer you the opportunity to make your journey towards personal growth and success even more unforgettable. We understand that true change occurs not just in the mind but primarily through personal experiences and application. Therefore, we've conceptualized special success journey experiences tailored to each book for you. Be inspired to elevate your life to an entirely new level.
By purchasing the books, you can also do good: The publisher dedicates about 5 percent of book sales revenue to socially relevant or sustainable projects. We provide scholarships, support innovative ideas, and contribute to climate protection initiatives. Publisher Simone Janson is also a bestselling author and one of the top 10 influential German bloggers according to the Blogger Relevance Index. Additionally, she has been a columnist and author for renowned media outlets such as WELT, Wirtschaftswoche, or ZEIT - more about her can be found, among other places, on Wikipedia.