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Open and Closed Innovation - Different Cultures for Different Strategies
Philipp Herzog
Verlag Gabler Verlag, 2011
ISBN 9783834961655 , 265 Seiten
2. Auflage
Format PDF, OL
Kopierschutz Wasserzeichen
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Philipp Herzog develops a theoretical framework arguing that Open Innovation and Closed Innovation cultures need to be distinguished. The findings help firms cope with the challenges experienced in implementing the Open Innovation concept.
Dr. Philipp Herzog wrote his dissertation under the supervision of Prof. Dr. Jens Leker at the Institute of Business Administration, University of Muenster (Germany). He works as an entrepreneur in the US solar industry.
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