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Startup Cities - Why Only a Few Cities Dominate the Global Startup Scene and What the Rest Should Do About It
Peter S. Cohan
Verlag Apress, 2018
ISBN 9781484233931 , 277 Seiten
Format PDF, OL
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Startup Cities - Why Only a Few Cities Dominate the Global Startup Scene and What the Rest Should Do About It
Contents
5
About the Author
6
Acknowledgments
7
Introduction
8
PartI: Exploring the Startup Common
13
Chapter 1: What Is the Startup Common?
14
How Wayfair Tapped the Boston Startup Common
19
What Makes The Startup Common Different?
21
Chapter 2: Creating Pillar Companies
26
Takeaways for Startup Common Stakeholders
31
Pillar Company Success and Failure Case Studies
32
Level 0: No Pillars, No Gazelles
32
Success Case Study: Zephyr Workshop Forges Ahead in Worcester with Limited Local Support
32
Introduction
32
Case Scenario
32
Case Analysis
34
Unsuccessful Case Study: Hopkinton’s EMC Squashes a Startup by Suing a Former Executive
35
Introduction
35
Case Scenario
36
Case Analysis
37
Principles
38
Level 1: No Pillars, Some Gazelles
39
Success Case Study: Check Point Software’s IPO Spawns Spinoffs That Go Public
39
Introduction
39
Case Scenario
40
Case Analysis
41
Less Successful Case Study: RedMart Grows Fast, Loses Money, Gets Acquired For Half Its Capital By Deep-Pocketed Alibaba
42
Introduction
42
Case Scenario
42
Case Analysis
44
Principles
45
Level 2: No Pillars, Acquired Gazelles
46
Success Case Study: Cofounder Reinvests Proceeds of Selling Skype Twice in Stockholm Startups
46
Introduction
46
Case Scenario
46
Case Analysis
47
Unsuccessful Case Study: Joost’s Failure Shows the Limits of Zennstrom’s Peer-To-Peer Startup Magic
48
Introduction
48
Case Scenario
48
Case Analysis
49
Principles
49
Level 3: Some Pillars in Niche Markets
50
Success Case Study: Telecom Billionaire Xavier Niel Propels Paris’s Startup Scene
50
Introduction
50
Case Scenario
50
Case Analysis
51
Less Successful Case Study: Boston’s Pillars Produce Mostly Tepid Outcomes
52
Introduction
52
Case Scenario
52
Case Analysis
53
Principles
53
Level 4: Many Pillars in Huge Markets
55
Success Case Study: Alphabet Invests Billions in Startups Through GV, Capital G, and Gradient Ventures
55
Introduction
55
Case Scenario
55
Case Analysis
56
Unsuccessful Case Study: Alphabet Abandons SideCar For Uber, Which Alphabet Later Sues Over Waymo
57
Introduction
57
Case Scenario
57
Case Analysis
59
Principles
59
Are You Doing Enough To Nurture Local Pillar Companies?
61
Conclusion
61
Chapter 3: Launching Startups from Universities
62
Takeaways for Startup Common Stakeholders
63
University Success and Less Successful Case Studies
66
Level 0: No Pillars, No Gazelles
67
Success Case Study: U Mass Medical School Licenses Intellectual Property to Startups Outside of Worcester
67
Introduction
67
Case Scenario
68
Case Analysis
69
Less Successful Case Study: Some Clark University Alumni Build Successful Companies Outside Worcester
69
Introduction
69
Case Scenario
69
Case Analysis
71
Principles
71
Level 1: No Pillars, Some Gazelles
72
Successful Case Study: HEC Helps Students and Alumni to Create Gazelles
72
Introduction
72
Case Scenario
72
Case Analysis
73
Less Successful Case Study: Two Hong Kong Gazelles Become Unicorns without Help from University of Hong Kong
74
Introduction
74
Case Scenario
74
Case Analysis
76
Principles
76
Level 2: No Pillars, Acquired Gazelles
77
Success/Opportunity for Improvement Case Study: KTH Supplies IP and Talent to Some of Sweden’s Gazelles
77
Introduction
77
Case Scenario
77
Case Analysis
79
Principles
80
Level 3: Some Pillars in Niche Markets
80
Success Case: MIT Creates 30,200 Companies with $2.9 Trillion in Revenues
80
Introduction
80
Case Scenario
81
Case Analysis
82
Less Successful Case: Haifa’s Technion Helps Launch 90 Companies 52 Miles Away
82
Introduction
82
Case Scenario
82
Case Analysis
85
Principles
85
Level 4: Many Pillars in Huge Markets
86
Success Case Study: Stanford’s $2.7 Trillion Startup Machine
86
Introduction
86
Case Scenario
86
Case Analysis
87
Failure Case Study: Stanford Enables Enfant Terrible to Crash and Burn Clinkle
88
Introduction
88
Case Scenario
88
Case Analysis
89
Principles
90
Are You Doing Enough To Launch Startups From Local Universities?
91
Conclusion
93
Chapter 4: Deepening the Human Capital Pool
94
Takeaways for Startup Common Stakeholders
96
Human Capital Success and Failure Case Studies
96
Level 0: No Pillars, No Gazelles
97
Success Case Study: Zephyr Workshop Finds Local Talent to Fuel Its Games
97
Introduction
97
Case Scenario
98
Case Analysis
98
Less Successful Case Study: When It Comes to Freight Farms, Boston’s Gain is Worcester’s Loss
98
Introduction
98
Case Scenario
99
Case Analysis
100
Principles
101
Level 1: No Pillars, Some Gazelles
101
Success Case Study: WeLab and Aftership Overcome Hong Kong’s Challenges
101
Introduction
101
Case Scenario
102
Case Analysis
104
Less Successful Case Study: BridgeWay’s Founder Basks in Glory but an Abrupt Change in Strategy Leads to Deep Regret
104
Introduction
104
Case Scenario
105
Case Analysis
107
Principles
107
Level 2: No Pillars, Acquired Gazelles
108
Success Case Study: KTH Supplies Talent to Five Swedish Startups but Will That Be Enough for Them to Scale?
108
Introduction
108
Case Scenario
108
Case Analysis
111
Failure Case Study: Housing Shortage Keeps a German Startup from Relocating to Stockholm
111
Introduction
111
Case Scenario
112
Case Analysis
113
Principles
113
Level 3: Some Pillars in Niche Markets
114
Success Case Study: Boston Startups Find Local Talent to Fuel Their Growth
114
Introduction
114
Case Scenario
114
Case Analysis
116
Less Successful Case Study: Facebook Leaves Cambridge for Silicon Valley
116
Introduction
116
Case Scenario
116
Case Analysis
118
Principles
118
Level 4: Many Pillars in Huge Markets
119
Success Case Study: Beijing ByteDance Technology Pays Up for Top Talent
119
Introduction
119
Case Scenario
119
Case Analysis
120
Failure Case Study: Theranos Overdoses on Silicon Valley Mythology
120
Introduction
120
Case Scenario
121
Case Analysis
122
Principles
122
Are You Doing Enough to Deepen Your Human Capital Pool?
124
Conclusion
124
Chapter 5: Sourcing Investment Capital
125
Takeaways for Startup Common Stakeholders
126
Investment Capital Success and Failure Case Studies Stakeholders
129
Level 0: No Pillars, No Gazelles
130
Success Case Study: HydroGlyde Coatings Raises Government Funds to Reinvent the Condom
130
Introduction
130
Case Scenario
130
Case Analysis
131
Less Successful Case Study: Worcester-Educated Serial Entrepreneur Shuns City for All His Ventures
131
Introduction
131
Case Scenario
132
Case Analysis
133
Principles
134
Level 1: No Pillars, Some Gazelles
134
Success Case Study: Two Hong Kong Gazelles Take Outside Venture Capital to Become Unicorns
134
Introduction
134
Case Scenario
134
Case Analysis
135
Failure Case Study: Paris’s Quick Order Delivery Service Tok Tok Tok Runs Out of Cash
136
Introduction
136
Case Scenario
136
Case Analysis
138
Principles
138
Level 2: No Pillars, Acquired Gazelles
138
Success Case Study: KTH Professor Cofounds 10 Companies That Raise $200 million
138
Introduction
138
Case Scenario
139
Case Analysis
140
Less Successful Case Study: Pre-Revenue Adaptive Simulation Raises Minimal Capital As It Discovers a Business Model
140
Introduction
140
Case Scenario
141
Case Analysis
142
Principles
142
Level 3: Some Pillars in Niche Markets
143
Success Case Study: Boston Startups Find Local Talent to Fuel Their Growth
143
Introduction
143
Case Scenario
143
Case Analysis
144
Unsuccessful Case Study: Last Minute Reservation app GoPapaya Burns Through Cash and Shuts Down
144
Introduction
144
Case Scenario
145
Case Analysis
146
Principles
146
Level 4: Many Pillars in Huge Markets
147
Success Case Study: Zoom Raises $100 million As It Grows at 300%
147
Introduction
147
Case Scenario
147
Case Analysis
149
Failure Case Study: Juicero, a Piñata of Silicon Valley Pretension, Burns Through $120 Million
149
Introduction
149
Case Scenario
149
Case Analysis
151
Principles
151
Are You Doing Enough To Source Local Investment Capital?
152
Conclusion
153
Chapter 6: Building Mentor Networks
154
Strategy
155
Industry Vision
155
Acquisitions and Partnerships
156
Finance
156
Raising Capital
156
Performance Monitoring
156
People
157
Hiring and Firing
157
Culture
157
Organization Structure
158
Product
158
Design
158
Sales and Marketing
159
Operations
159
Supply Chain Management
159
Takeaways for Startup Common Stakeholders
160
Mentor Networks Success and Failure Case Studies
161
Level 0: No Pillars, No Gazelles
162
Success Case Study: StartUp Worcester Offers Space and Mentoring to Local Entrepreneurs
162
Introduction
162
Case Scenario
162
Case Analysis
164
Less Successful Case Study: Worcester-Based Mentor Advises WiGo to Leave Town to Raise Capital in Boston but It Fails Soon Thereafter
164
Introduction
164
Case Scenario
164
Case Analysis
167
Principles
167
Level 1: No Pillars, Some Gazelles
168
Success Case Study: Intelligent Parisian Entrepreneurs Cut Through the Mentor Network Thicket
168
Introduction
168
Case Scenario
168
Case Analysis
169
Less Successful Case Study: Hong Kong Keeps Trying for Local Startup Success and Mentor Networks
170
Introduction
170
Case Scenario
170
Case Analysis
171
Principles
171
Level 2: No Pillars, Acquired Gazelles
172
Success Case Study: Three Stockholm Startups Win Local Mentors
172
Introduction
172
Case Scenario
172
Mano Motion
172
Greenely
173
Shortcut Labs
174
Case Analysis
175
Principles
175
Level 3: Some Pillars in Niche Markets
176
Success Case Study: Boston Founders Pay It Forward Through Mentor Networks
176
Introduction
176
Case Scenario
176
Case Analysis
179
Less Successful Case Study: Israel’s Mentor Networks Remain a Work in Progress
179
Introduction
179
Case Scenario
180
Case Analysis
181
Principles
182
Level 4: Many Pillars in Huge Markets
182
Success Case Study: Silicon Valley Turns an Engineer into a Great Startup CEO
182
Introduction
182
Case Scenario
184
Case Analysis
186
Failure Case Study: Unicorn CEO Decries Lack of Silicon Valley Mentoring and Four Years Later He’s Fired for Sexual Harassment
186
Introduction
186
Case Scenario
186
Case Analysis
188
Principles
188
Are You Doing Enough To Build Local Mentor Networks?
189
Conclusion
189
Chapter 7: Creating Startup-Friendly Shared Values
190
Takeaways for Startup Common Stakeholders
193
Startup Common Values Success and Failure Case Studies
194
Level 0: No Pillars, No Gazelles
195
Success Case Study: Silicon Valley’s Lake Pharma Acquires Worcester Contract Researcher to Expand on East Coast
195
Introduction
195
Case Scenario
196
Case Analysis
199
Less Successful Case Study: WPI Professor’s Health Apps Slowly Make Their Way
199
Introduction
199
Case Scenario
199
Case Analysis
201
Principles
201
Level 1: No Pillars, Some Gazelles
202
Success Case Study: Paris Entrepreneurs Overcome Cultural Challenges
202
Introduction
202
Case Scenario
202
Case Analysis
203
Less Successful Case Study: Hong Kong’s Startup Values Create Conflicting Cross-Currents
204
Introduction
204
Case Scenario
204
Case Analysis
205
Principles
206
Level 2: No Pillars, Acquired Gazelles
207
Success Case Study: Stockholm Becomes Startup Friendly
207
Introduction
207
Case Scenario
207
Case Analysis
208
Less Successful Case Study: Stockholm Gaming Founder Sells Out for $2.5 Billion and Skips Town, Buying a $70 Million Beverly Hills Mansion
209
Introduction
209
Case Scenario
209
Case Analysis
210
Principles
210
Level 3: Some Pillars in Niche Markets
211
Success Case Study: Israel Makes Bigger Bets
211
Introduction
211
Case Scenario
211
Case Analysis
214
Less Successful Case Study: Boston Leaks Talent as It Sticks with What Worked Before
214
Introduction
214
Case Scenario
215
Case Analysis
217
Principles
217
Level 4: Many Pillars in Huge Markets
218
Success Case Study: Emergence Capital Creates $100 Billion in Value
218
Introduction
218
Case Scenario
219
Case Analysis
220
Failure Case Study: Jawbone Shuts Down after 18 Years and $900 Million in Investment
221
Introduction
221
Case Scenario
221
Case Analysis
222
Principles
222
Are You Doing Enough To Nurture Local Startup-Friendly Shared Values?
224
Conclusion
224
PartII: Implications for Cities
225
Chapter 8: Boosting Your Startup Common
226
How to Build Your Startup Common
231
How Cities Apply the Startup Common Building Methodology
234
Chattanooga, Tennessee
234
Case Scenario
235
Case Analysis
236
Santiago, Chile
236
Case Scenario
236
Case Analysis
237
Lessons Learned From Applying the Startup Common Building Methodology
238
Conclusion
242
Appendix A: Notes
243
Introduction
243
Chapter 1: What Is the Startup Common?
244
Chapter 2: Creating Pillar Companies
246
Chapter 4: Deepening the Human Capital Pool
257
Chapter 5: Sourcing Investment Capital
260
Chapter 6: Building Mentor Networks
264
Chapter 7: Creating Startup-Friendly Shared Values
267
Chapter 8: Boosting Your Startup Common
271
Index
273
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