Incorporating Sustainability in Management Education - An Interdisciplinary Approach

Contents

Notes on Contributors

List of Figures

List of Tables

1: Introduction

Reference

2: Embedding Sustainability in the Entrepreneurship Curriculum

Introduction

Sustainability in Entrepreneurship Education

A New Look at an Old Friend: The Business Plan

Case Study: Sustainability and Entrepreneurship at Slippery Rock University

Slippery Rock University

School of Business

Principles for Responsible Management Education (PRME)

Sustainable Enterprise Accelerator: CEDBA to SEA

Curriculum Design and Development

Sustainability, Entrepreneurship, and Innovation

Sustainable Business Consulting

Successes and Failures

Conclusion

Sustainability in Entrepreneurship

Proposed Module

References

3: Sustainability Accounting and Education: Conflicts and Possibilities

Introduction

What Is Accounting and Its Limits?

What Are We Actually Talking About?

Sustainability Accounting?

Extant Accounting

Extending Accounting Possibilities

Addressing Sustainability Directly

Education

References

4: Sustainability in Business Economics

Introduction

Sustainability in Business Economics

Teaching Sustainability in Business Economics

A Conceptual Framework for Teaching Sustainability in Business Economics

Focusing Teaching on Business Compliance

Infusing Sustainability into Economics

Sustainability Teaching in Macroeconomics

Final Reflections

References

5: Thinking Globally, Teaching Sustainability: Embedding Sustainability in International Business Studies and Addressing Student Responses

Introduction

Shifting IB from the Mainstream to a Sustainability Perspective

Pillar 1: Defining the MNC

Pillar 2: Internationalization

Student Responses to a Sustainability Perspective (and What to Do About Them)

Radicals

The Traditionalists

The Deer in the Headlights

The Highbrows

Conclusion

References

6: Sustainability in Marketing

Introduction

Background

Marketing Education for Sustainability

Planning for and Designing Sustainability Education in Marketing

Pedagogy and Teaching Methods

Setting the Context: Making the Case for Sustainability

A Brief Historical Review of Marketing’s Relation to Sustainability

Defining Sustainable Marketing

Embedding Sustainability Throughout the Marketing Curriculum

Pedagogical Challenges and Assessment

Final Thoughts

References

7: Sustainable Finance in Education

Introduction

Sustainable Finance: A Long and Winding Road

A Brief History of Sustainable Investment

Sustainable Finance: Nature Scope and Demand

The Emergence of the Sustainable Finance Professional: Niche to Mainstream

The Changing Skill Sets Required for Sustainable Finance Professionals

Is Traditional Financial Training and Curricula Fit for Purpose?

Academic Opinion on Sustainability Teaching

Should Responsible and Sustainable Finance Replace the Way Finance Is Currently Taught?

Summary

Appendix

The PRI Academy

Sustainability Accounting Standards Board (SASB)

FSA Credential Level I Syllabus

FSA Credential Level II Syllabus

References

8: Sustainability in Supply and Value Chain Management

Introduction

Background

Supply and Value Chain Management and Sustainability in Retrospect

The Case for Integration: Supply and Value Chain Management Education and Sustainability

Grounding Supply and Value Chain Management Curriculum in Sustainability

Sustainable Supply and Value Chain Management Concept

Curriculum Development for Sustainable Supply and Value Chain Management

Pedagogy and Delivery Methods

Reframing Supply and Value Chain Management in Sustainability

Concluding Commentary

References

9: Sustainability, Management Education, and Professions: A Practitioner Perspective

Introduction

Curriculum: Ensure Sustainability Is Central

Curriculum: The Centrality of Sustainability to Business

Context: Clearly Show the Value of Sustainable Business

Context: Champion Best Practice

Communication: Demonstrate Integrity Through Sustainable Practice

Communication: Cover the Complexity

Collaboration: Break Down Barriers Between Disciplines

Collaboration: Create Community

Connection: Cultivate Passion in the Cohort

Challenge: Explore Alternatives to the Consensus

Challenge: Cultivate Transformational Individuals

References

10: Three Faculty, Two Business Schools, One Goal

Introduction to Cranfield and the RBS

Cranfield University

Rotterdam Business School

The Seven-Step Model

The Model

Testing in the Classroom Phase

Cranfield

RBS

Feedback from Students and Businesses

The Jigsaw Target and SOMAT

Developing the Jigsaw Target

Developing Stages of Maturity (SOMAT)

Cranfield’s Stages of Maturity

Using the Models in Teaching

Experience at Cranfield

Experience at the Rotterdam Business School

Managing Corporate Sustainability (MCS)

Part 1

Part 2

Part 3

Assessment via Assignments

Final Course Workshop

Feedback from Students and Businesses on SOMAT and TARGET

Enterprises Studied

Student Evaluations

Business

Company Feedback

Further Potential Developments

Refining the Models

Refining the Teaching

Developing the Consulting Possibility

Conclusion

References

Index